Respect, promote and apply the Universal declaration of human rights in conservation programs.

Protect, support and ensure enforcement of the rights of vulnerable people in conservation programs.

Encourage good governance through governance systems that secure the rights of indigenous people and local communities.

Apply our social policies in all our activities, including our contracting procedures and agreements with partners.

Ensure that its policies, programs and activities contribute to gender equality.

Promote gender equity in decision-making processes within the community and in the management of natural resources.

Encourage efforts to increase knowledge and commitment to equality.

Strengthen an organizational culture and a framework that promotes gender parity with employment conditions and service-delivery policies that are sensitive to gender equity.

Confer with local communities when designing and implementing development intiatives in their traditional territories.

Respect priorities and strategies determined by local citizens and authorities regarding the use of their territories and their resources.

Respect and value local customs.

Promote the sustainable management of natural resources by promoting the needs of local communities.

Evaluate the potential undesirable impacts of WWF's work on poverty and identify opportunities to reduce them.

Promote solutions to problems related to poverty and environmental issues by involving relevant partners and stakeholders.

Avoid unfair consumption habits and promote policies that contribute to fair distribution of the planet’s natural resources.